Digital Rapport® | Connect | Influence

The 1 Biggest Problem Business Owners Face Online

It takes work and effort to make something work. The biggest problem is when business owners don’t give something long enough, test it enough to make it work and instead jump to the next shiny thing that catches their attention just because someone else is making noise. There’s no coincidence that successful companies test, assess, …

How to Write Amazing Blog Content

Know Your Audience The best way to engage your audience to know who your audience is and what type of profile they have. By knowing their profile and having an idea of who your visitors are in your head, you can create content that they would find interesting even if the topic isn’t directly linked …

Winning In Sales In The Digital Age With David Hood

David Hood is the CEO of Vanillasoft and on this episode, he is sharing how we can leverage digital in our sales process and really thrive.

How to Use Empathy and Emotion to Double Your Sales

What if you could get 5%, 10% and maybe even 15% conversions with mediocre sales copy? You can, but there’s something you’ve got to do first – you’ve got to build trust, likeability, credibility and loyalty with your prospects. People buy on emotion. In fact, if you ask someone a day after they read your …

Sneaky Way to Tap into Emotions

People love to tell you they are logical and rational, and that they make decisions based on the facts. But what people say and what they do are two different things. Between you and me, people make decisions based on emotion – they just don’t realize it. So how can you tap into those emotions …

How to Launch a Sticky Continuity Course in One Day

First things first – what’s a ‘sticky’ continuity course? A continuity course is basically a membership where you drip feed the information to the members. Maybe it’s on how to build a list of 10,000 rabid buyers, or how to generate super targeted traffic, or how to use social media to get new fans, prospects …

9 Ways to Get Influencers to Send You Traffic

Is it possible to get influencers to take notice of what you are doing – Want some tips? Online influencers have a constant need for interesting content to share with their readers. Create the right content, send it to influencers and I guarantee some of them will take notice and send you traffic. Here are …

Hey Mic Sound Test / Rode VideoMic Me / Rode Smart Lav

Ooops the exposure on the iPhone SE came out slightly off due to testing. Had several clips which where ok but to keep consistency I matched them up to the lesser looking good one 🙁 , the face dial camera on the iPhone was used. Generally the main camera is better but I used the FaceTime camera because if people are doing facebook live or creating a straight into camera video then this would be the default.

9 Ways to Find Ideas for Your Next Course

One of the most asked questions not only from new course creators, but even from seasoned business owners is: “How do I find a good idea?” Which really means, of course, is “How do I find an idea that will sell?” 🙂 No one wants to spend days or weeks or more planning, developing and …

Boost Your Online Course’s Value with Bonus Material

If your online course offers high value to your target audience, you’re assured that the course will be a success. One way to add more to your course is to add supplemental bonus material. Add More without Going Too Long The ideal length for an online course is five to seven modules. If you make …